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49ers To Honor Beloved Legend With "Dwight Clark Day"
October 18, 2017 05:30 PM | 49ers Staff

SANTA CLARA, Calif. -
The San Francisco 49ers have announced fan activations surrounding "Dwight Clark Day," which will take place on Sunday, October 22nd, when the 49ers host the Dallas Cowboys presented by Dignity Health. Highlighted by a special halftime event featuring Dwight, the day will celebrate his many contributions to the organization as a player (1979-87), a front office executive (1989-98), and in his current role as 49ers Hall of Fame consultant. Fans will enjoy numerous "Dwight Clark" themed elements throughout the game, meant to show love and support for one of the most adored men to ever wear the red and gold.

In honor of Clark, the 49ers have named the Golden Heart Fund as this game's 50/50 Raffle Beneficiary. The Golden Heart Fund, which serves current and future 49ers alumni who are in need of financial, medical, psychological or emotional support, will also be the recipient of 25% of proceeds from sales of Dwight Clark apparel purchased on gameday at Levi's® Stadium.

A special halftime presentation will feature a tribute to the 49ers 1981 Championship team and the historic moments that led to their Super Bowl victory. More than 30 alumni will take center field, while Hall of Fame QB Joe Montana addresses the crowd. The Super Bowl XVI season included "The Catch," one of the most iconic plays in NFL history, in which Dwight Clark caught the winning touchdown pass from Joe Montana in the NFC Championship Game at Candlestick Park to send the 49ers to the organization's first Super Bowl.


Additional Fan Highlights for "87 Day"


> All fans will receive a Dwight Clark themed T-shirt upon entry to the stadium courtesy of Levi's® (photo below).
> Video "shoutouts" to Clark from his teammates and friends will be shared on social media and on the Levi's Stadium video boards.
> Fans will be able to purchase an augmented reality souvenir cup featuring Dwight Clark at select concession stands.
> Snapchat will feature an "87" logo filter.

Fans who are unable to attend "87 Day" and would like to contribute to the Golden Heart Fund can visit the 49ers Museum presented by Sony throughout the year, as one-half of proceeds from museum ticket sales go to support the fund.

On Sunday, November 19th, Levi's® Stadium and race grand marshal Roger Craig will host the inaugural Golden Heart 4.9K Run with all proceeds from the event going to directly support 49ers alumni in need through the Golden Heart Fund. Fans are invited to visit www.goldenheartrun.com for more information on how to participate in the event.

About the Golden Heart Fund

The Golden Heart Fund is an organization created to serve current and future 49ers alumni who are in need of financial, medical, psychological or emotional support. It was established in 2016 by San Francisco 49ers alumni and board members consist of alumni Harris Barton, Ronnie Lott, Brent Jones, and Ron Ferrari. For more information, please visit:

www.49ers.com/community/goldenheartfund.html

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